MKT 574 Week 6 Discussion

Post a total of 3 substantive responses over 2 separate days for full participation. This includes your initial post and 2 replies to other students or your faculty member.

Due Day 3

Respond to the following in a minimum of 175 words:

• Select a consumer-products company belonging to the Fortune 500.
• Search the Claritas Zip Code Lookup site for a zip code of an area you are familiar with.
• Describe how the company’s key product and brand elements fit the needs of the market described.
• Evaluate the company’s ability to address this market.

Due Day 7

Reply to at least 2 of your classmates or your faculty member. Be constructive and professional.

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