MKT 440 Week 3 Discussion

Post a total of 3 substantive responses over 2 separate days for full participation. This includes your initial post and 2 replies to classmates or your faculty member.

Due Thursday

Respond to the following in a minimum of 175 words:

• How might you determine the target market for a specific product or service? What are some strategies for developing messages for the target market? Why is this a critical step when developing a marketing campaign?

Due Monday

Reply to at least two of your classmates. Be constructive and professional in your responses.

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