MKT 435 Week 5 Discussion: Consumer Behavior and Marketing Strategy
Discussion Topic for MKT 435 Week 5 Discussion
Post a total of 3 substantive responses over 2 separate days for full participation. This includes your initial post and 2 replies to classmates or your faculty member.
Respond to the following in a minimum of 175 words:
In today’s world many people use the internet, mobile phones, and social media. What impact does consumer behavior in these areas have on marketing strategies? What are the benefits of understanding consumer behavior in these areas? Describe a strategy you could use for these areas.
Reply to at least two of your classmates. Be constructive and professional in your responses.
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